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VOL. 7, ISSUE 4 (2025)
Growth and impact of quick commerce (Q-commerce) in Indian E-retail
Authors
Manju Bala
Abstract
Quick commerce—often called Q-commerce—is revolutionizing how Indians
shop online by delivering products within minutes. This fast-paced retail
innovation has completely changed customer expectations and the e-commerce
landscape in India. By examining data from market research reports and consumer
surveys, this paper explores how Q-commerce is booming—tracking its rapid market
growth, how shoppers are embracing it, what big players are doing to stay
ahead, and how it’s reshaping traditional retail and supply chains. Despite an
impressive annual growth rate of over 45% and projections of crossing USD 100
billion by 2033, Q-commerce faces challenges like managing logistics, unclear
regulations, and scaling effectively. This study brings together what we know
so far to offer actionable insights for businesses and policymakers. Key
takeaways include the need to simplify regulations, upgrade delivery
infrastructure, and reach beyond big cities. These insights aim to guide all
those involved in India’s surging and exciting Q-commerce scene.
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Pages:51-52
How to cite this article:
Manju Bala "Growth and impact of quick commerce (Q-commerce) in Indian E-retail". International Journal of Commerce and Economics, Vol 7, Issue 4, 2025, Pages 51-52
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